Press Release

Songhees Unveils New Identity

Songhees Marketing, a leading provider of contract sales and marketing services to the oil and gas industry, has unveiled a new corporate identity, tagline and website, to better reflect its value proposition and to better support its clients and partners.

Jeff Berube – October 21, 2021

FOR IMMIDIATE RELEASE

Calgary, AB – Songhees Marketing, a leading provider of contract sales and marketing services to the oil and gas industry, has unveiled a new corporate identity, tagline and website, to better reflect its value proposition and to better support its clients and partners.

"The business has grown significantly over the last few years and with the increased scope of services, it was time to position the brand amongst the serious management consulting firms," said Jeff Berube, Songhees' Vice President of Marketing. "Oil and gas service and manufacturing companies have generally struggled through the pandemic, having to lay off their sales force and eliminate their marketing activities in an effort to stay afloat. Unfortunately, the lack of a sales presence in downtown Calgary with no marketing support has further exacerbated the pain they feel. The launch of the new website and marketing materials is imperative to communicate the tremendous value we can bring to these companies for less than they spent prior to the pandemic."

The new website was launched at https://songheesmarketing.com along with a blog post discussing the new identity. The rebranding process was performed in-house by the marketing division. The new identity is clean and minimalistic, and communicates a sense of stability but also forward momentum.

ABOUT SONGHEES MARKETING

Songhees Marketing is a full-service marketing and contract sales company. It offers a complete turn-key solution for businesses of all sizes to get sales representation and marketing support in Calgary. Songhees' associates boast an extensive network of key contacts in the North American oil and gas market, supplemented by a complete marketing department. Solutions include a full suite of business development services such as contract sales representation, sales strategy development, lead generation and CRM implementations, along with a complete marketing department that covers marketing strategy development, branding and identity development, graphic design, website development, media production, SEO and advertising, and social media management.